Month: February 2018

Consistency, or Intensity? Which Estate Agency Should It Be?

Consistency, or Intensity? Which Estate Agency Should It Be?

  Consistency, or Intensity?  Which Estate Agency Should It Be?   Inspired, as ever, by Simon Sinek’s YouTube post, it got me thinking. About other attributes we should look for in any estate agency. I have talked in the past about character and competence. Two essentials that every homeowner should consider when choosing the best…

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Why Gamble by Selling with Anyone Else?

Why Gamble by Selling with Anyone Else?

“Why Gamble by Selling with Anyone Else?” From a leading estate agency in my home town. Why? Because I’m not persuaded by facts and data. I’m persuaded by character.  My decisions are emotional. “Picking a winner is easy when you know who! –  why gamble by selling with anyone else?”  They said. And there followed…

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Fighting in the Estate Agency Playground.

Fighting in the Estate Agency Playground.

  Fighting in the Estate Agency Playground. Online vs. High Street. Half-truths, insults, complaints to the Advertising Standards Authority. A few tantrums, here and there. But by and large, vendors are none the wiser which estate agency model is better. And the confusion only gets worse. At first, it was one, or the other.  A…

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